Ep 23 Ryan Reynolds: Lessons On Building A Unique Skillset

In this episode of Evolve, we took a different turn and talked about someone who, in all honesty, inspires both of us to think bigger: the one and only Ryan Reynolds. You probably know him as Deadpool, but we dived into his business ventures, his creativity, and how he’s managed to turn side projects into billion-pound ventures. Spoiler: it’s not just about being a celebrity.

We kicked things off by discussing how Ryan’s journey is a brilliant example of creative entrepreneurship. His secret? He doesn't just rely on his fame; he’s built a brand that’s about more than movies. From Aviation Gin to Mint Mobile, Reynolds knows how to monetize side quests (we love this phrase!). But what’s really interesting is how he manages to align himself with brands that feel authentic—he’s always been the funny, approachable guy, and that’s exactly what he brings to his businesses.

Lessons from Ryan Reynolds’ Playbook

One of the things that stood out is how Ryan builds his businesses: he’s not just endorsing products, he’s a key player. It’s like he brings his quirky, humorous persona into every venture, and that authenticity makes people trust him. There’s a reason his brands sell so well. But what really fascinated us is his ability to switch between roles—actor, business mogul, and creative mind. He’s doing what we call "multi-layered success", where your success in one field fuels another. That’s something both of us are trying to emulate in our own lives.

We also talked about how important it is to think like a creative in a business world. Ryan treats the world like his stage, applying creativity not just in his acting, but in his marketing strategies and business decisions. This is where a lot of us, especially creatives, can take notes. It's not just about having good ideas, it’s about monetizing them smartly.

What’s Next for Us?

For us, Ryan is a blueprint for how you can combine your passions with smart business moves. Whether it’s podcasting, editing, or even self-care (yeah, burnout recovery is still a big part of our chat), the key is to stay authentic. We’re all about evolving (pun intended), and this episode gave us a fresh perspective on how to turn side hustles into sustainable ventures.

We’re going to keep channelling that Reynolds energy into everything we do, from our podcast to our personal projects.

Let’s face it, we could all use a bit of that Ryan Reynolds “maximum effort” in our lives. Thanks for tuning in!